Affiliate marketing may get a fair bit of bad rep, there are a lot of gurus out there wanting you to spend hundreds and hundreds of dollars just so you can get your hands on their ‘amazing program’, the fact of the matter is that a large majority of the time, the products suck or promise stuff way beyond the scopes of reality.
That’s why in this post I will be teaching you how to learn affiliate marketing for free. I’ll show you how to do affiliate marketing as well as provide you with other sources that will assist you in further developing your skills regarding affiliate marketing and hopefully help you build a solid online income stream.
Well here goes nothing…
THE BASICS OF AFFILIATE MARKETING
Affiliate marketing is a method in which companies pay a commission to a person that manages to get them a sale.
The way a sale is tracked is through the use of a unique link, an affiliate link. This is a link that redirects targeted traffic to the companies website. If someone buys a product or service through the unique link, companies will know that the link belongs to you and in turn will pay out a commission to you without any issues.
Affiliate marketing is pretty much a method in which you promote a third party sellers products and in doesn’t require you to pay anything up front to do.
That’s the basic idea behind affiliate marketing however, there are many others steps tha will be important in making actual sales and getting commission.
USING QUALITY CONTENT TO PROMOTE A PRODUCT
How many times have you gone on a website about a specific product and only been greeted with just an affiliate link and no content? Probably never right.
Well that’s because people and especially marketers realise that content is a crucial factor in having your targeted audience stick around.
Content is all well and good but if the content is horribly presented and doesn’t provide any value to your audience, it wouldn’t take a genius to guess that it’s probably not likely that you’ll make sales on the product you’re reviewing.
There is in fact a method to writing quality content and it can be broken down in an anagram I refer to as the CIAO philosophy. CIAO stands for captivate, inform, accurate and opinionated.
I will be discussing the CIAO philosophy in more detail down below
In order to hook a reader usually what you need to do is provide them with information that is relate-able and relevant. If you’re writing a review or any post for that matter without taking into consideration your audiences interests, then even if your audience actually manages to find your website and product review, they’re likely going to lose interest very quickly.
The best way you can entice and ‘captivate’ your audience in staying on your site and reading the review is by writing in a way that seems like you’re talking to audience as if you were talking to a friend. You explain the benefits of the product in a friendly, trustworthy manner as opposed to telling them to buy because you want them to buy and fill your pockets.
Of course you still want your audience to buy the product but, if you don’t seem genuine and don’t have a captivating style to your written review, don’t be surprised if you don’t manage to keep any traffic on your posts for prolonged periods of time.
Besides the actual review, another area that can make people want to read a review or a post is through providing STRONG titles and headings within your review to organise the feel of reading sections. Ideally you’ll be wanting to let your audience know to a degree, what you’re going to talk about in the next paragraph.
If you do every thing I’ve mentioned above, it should be possible for you to start captivating your audiences and in turn have them stay on your side for longer periods of time.
One of the primary purposes for any review is to inform your audience on the features of a product as well as letting them know the great functions and the terrible elements of the product.
Therefore, it should come as no surprise that if you don’t actually provide well informed review, youre probably not going to get a sale/commission.
That’s why when you write a review you should look to write it in a way that provides enough comprehensive information about the product to your audience to allow them to make a good purchasing decision.
If you don’t do that then that traffic will probably go find another review to read that actually provides a good detailed and informative thoughts on the product.
So, in order to have your audience stay and read your review, the review has to be comprehensive and as informative as you can possibly make it.
A review that you write should be accurate to the best of your knowledge. You must make sure that when you construct a review that you base it purely on factual information.
In certain scenarios it can be fine to have your opinion based on the facts that you’ve found but, if some where down the line, you just begin to fabricate false information about a product, it could result in very negative connotations for you if found out.
The facts of a product can be found through your own product research. The go to place for information is Google (always the go to search engine on the internet) as you can find out an incredible amount about a service or product through:
- Researching it on the product website or sales channels
- Your own product experience (if you have tried it)
- Forums and online discussion platforms
- YouTube, Vimeo, and other video platforms
- Through other bloggers and industry authority websites
- Communicating directly with others that have tried it
As you can see, there are a lot of ways in which you can go about finding accurate factual details about a product so unless you dislike researching facts for some reason, it should be a piece of cake to find accurate information on your product.
If your planning on branding yourself in any sector that you plan on reviewing products within, then your somewhat biased opinions should play a part in the grand scheme of a product review.
In your opinion you should always state what you believe to be great about a product and the not so great areas of the product. By providing your opinion, you will start to build a brand and overtime your audience will begin trusting your opinion and in turn result in more conversions from your recommendations.
Hopefully through implementing the CIAO philosophy you should be able to write quality content. If eventually you decide to move on to utilising video marketing in the future too, you can apply the philosophy exactly as you would do with a written review, you should also find some good success.
HOW TO GET TRAFFIC TO MY WEBSITE
If you’ve gotten this far, awesome! You now know how to write good enticing quality content to keep people reading your posts but now you might also be wondering how would you actually go about getting traffic. There are multiple ways that you can go about doing that.
Social Media Traffic
A very common method that is used by a lot of big name Internet influences to drive traffic to websites is through the use of social media.
The basic premise is that whenever you finish a post, you will immediately share the post on your social media. By doing this you are getting your content out to new people and if these new people really like your content and share it aswell, you’ll actually start seeing more traffic on your site and possibly even start seeing sales trickle in.
If your posts get a ton of shares and a lot of traffic suddenly finds them, Google will start liking those specific posts and rank them on page 1 for its keyword. This boost in traffic will also help boost your sales ultimately resulting in a larger payout in the end of the month.
Google Traffic Through Keyword Research
The other method in getting traffic is through the use of keyword research. Keyword research is done using tools that specialise in it.
This is because with the use of keyword research tools, you can find out the amount of traffic a keyword would bring to your site as well as how competitive the keywords is.
It is possible to do it without any tools such as going on the Google search bar, typing in phrases and allowing Google to finish of the phrase but, by just using this method you won’t really know if the keyword is worth using or not.
A tool I would suggest for researching keywords as a service call Jaaxy. Jaaxy provides a service which shows you all the the necessary details about a keyword by showing you the traffic, completion and expected traffic you’ll get if you were to use the keyword.
If you sign up for free you’ll receive 30 free searches so I recommend that you use them wisely in the beginning. This is so that in the future you have accesst to a lot of low competition keywords that you can write about without really needing to premium immediately.
Now after you’ve written your posts and optimised the post through SEO, you should eventually start seeing your posts organically begin reaching the first page of Google. With it being on the first page, you’ll also start seeing more traffic visiting your website which is what we’re aiming for
These two methods will more than likely be the primary sources of traffic for you moving forward therefore, it’s definitely worth studying and using them for the long haul.
BUILD AN AFFILIATE MARKETING WEBSITE FOR FREE
If you’ve gotten this far into the post, you must wondering “now that I know what affiliate marketing is, how to write quality content and how to get traffic to my site, how to I actually go about building a website?”
Well, thankfully I have a solution for this problem of yours. A service that I personally use and continue to use to build my websites as well as host them is Wealthy affiliate.
Wealthy affiliate is a great service that provides you with training and knowledge on how to do affiliate marketing well and effectively.
If you sign up now, they actually let you try out their first course for free as well as allow you to build your own free website. That’s great right! This means that you can try out and build your own website without needing to spend a dime.
In the training they’ll teach you how to build your very first website, and let me tell you this, building a website is alot easier than you may actually thought it to be.
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Hopefully if you follow through with some of the advice that I’ve mentioned in this guide, you’ll hopefully begin stumbling into some of your own actual success. Another little bit of advice that I’d like for you to take in, is that becoming successful in affiliate marketing is no walk in the park, it requires an individual to remain consistent and patient.
A lot of the time people fail because they don’t stay focused or they just want something that they can “get rich quick” from , I’m sure that you guys know that it’s very unlikely that anyone will find unimaginable success really quickly but, I believe it’s still worth reiterating as these pitfalls and doubts may start opening up the further along in the journey you go.
Just remember that whatever you do just keep moving forward because eventually, through hard work and dedication success will be inevitable.
P. S it’ll also be quicker and bearable if you follow some solid and actionable advice through a mentor too cough*wealthy affiliate
If you have any questions you’d like to ask me then leave them below and I’ll happily answer, if there is anything else you want to say then please feel free to ask me down below in the comments, I’ll be more than happy to read it and answer back.